Use Googel Analytics To Track Metricks
One of the first things any SEO should do is get familiar with google analytics. Learn all about your site’s performance, audience, demographics, and much more.
Optimize Existing Pages
Once you begin tracking your site’s performance over time, you can see which pages are doing well and which need to be revisited.
Create Content Based on Keywords
Spamming pages with keywords is an ancient SEO tactic. Instead, perform keyword research and build a content strategy around your findings.
Diversify Your Backlinks Portfolio
A varied backlink portfolio tells Google that your site is an authoritative source and that you are generating links in a natural way versus relying on outdated spam tactics.
Aim For Featured Snippets
Every page you create should have content organized logically, with the most crucial information at the top. Utilize headers and break up content so it’s easy to read.
Optimize Images
Provide alt text for every image, make images files as small as you can without compromising on quality, and ensure images display correctly on mobile devices.
Make Sure Your Site Is Mobile Friendly
Most users search via their mobile devices, plus Google has stated that it’s a mobile-first search engine. Run your site through Google’s Mobile-Friendly Test and adjust as needed.
Optimize On-Page SEO Factors
Title tags, meta descriptions, URL structure, and other on-page SEO factors should be optimized to cater to users as well as help search engines understand a given page.
Decrease Load Times
It’s difficult to get a user to stay on a clunky, slow website. Put your best technical foot forward and ensure that your site is running smoothly. Use site audit to identify potential issues.
Improve Local SEO
Organic search results are important but don’t forget about your local presence. Use SEO tools like SEMrush for listing management and position tracking to manage your listing and track keywords in different locations.
Track Your Results
Once you implement an SEO strategy, it’s important to track your results. This way, you can test what works well, find out what doesn’t, and report on your results.
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